PermissionTV and Move Networks partner to offer interactive video platform

PermissionTV, a provider of online video platform, and Move Networks, a provider of internet television services, have announced a strategic reseller and integration partnership.

Under the agreement, both companies will offer an integrated platform, which enables the rapid creation and deployment of rich, interactive, HD-quality video applications, such as those implemented by their initial joint customers, Fox On Demand and the Metropolitan Opera.

According to PermissionTV, the integration of Move Networks' HD-quality video streaming system and the company's interactive video application platform enables entertainment and media companies to create and deploy next generation and online video experiences.

PermissionTV has said that the integration of PermissionTV's video platform and APIs with Move's adaptive streaming technology enables entertainment, media, publishing and marketing companies to deploy HD video applications from raw video to customized player. The joint product integration also enables a deeper level of customization with third party services such as advertising, search, geo-targeting, commerce, subscription management and analytics. The PermissionTV platform has enabled integrations with providers such as Doubleclick Dart, Google AdSense, Real Media OAS, Entriq, Collarity, Quigo, Hitbox and Omniture.

Bob Lentz, CEO of PermissionTV, said: As the leader in adaptive HD streaming technology with an impressive media and entertainment client base, Move Networks is a perfect partner for PermissionTV. Move is leading the evolution of Internet TV by transforming Web video to HD quality experiences. With PermissionTV's SmartPlayer technology platform, we're now able to deliver on the next phase of TV 2.0 - interactivity.

John Edwards, CEO of Move Networks, said: Consumer demand for quality online video content is growing rapidly, and we are always looking for ways to accelerate the delivery of premium online video experiences to a broader audience. Partnering with PermissionTV allows Move Networks to offer turnkey HD video solutions to a much wider array of entertainment and media companies. We expect to see a significant increase in the number of content owners deploying HD video programming in the coming months.

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